Streetwear has become a defining aspect of youth culture and fashion in South Korea. This booming market, characterized by a blend of Western influences and unique Korean aesthetics, has made South Korea a hotbed for emerging streetwear brands. Among these, thisisneverthat has risen to prominence as the number one streetwear brand in the country. The primary demographic for streetwear includes teenagers and young adults, particularly those aged 15 to 30. The top 10 streetwear brands in South Korea by sales include thisisneverthat, Ader Error, 87MM, Pushbutton, Hyein Seo, D-ANTIDOTE, Andersson Bell, ROKH, Hyein Seo, and the well-known international brand, Supreme.…
Author: Korean Fashion Magazine Editorial Team
In the quest for radiant and youthful skin, the importance of diet has become as critical as the application of cosmetics. The Inner Beauty trend, which focuses on ingestible supplements to enhance skin quality and overall health, is rapidly gaining traction. These products, often containing powerful ingredients like collagen, hyaluronic acid, and catechin, promise to improve skin firmness, hydration, and even assist in weight management. In Korea, the Inner Beauty trend is particularly popular, owing to the country’s advanced skincare industry and the holistic approach to beauty. Korean Inner Beauty products stand out due to their innovative formulations, high-quality ingredients,…
K-Beauty, or Korean beauty, has taken the world by storm, becoming a global phenomenon in the cosmetics industry. Renowned for innovative products and unique skincare regimens, K-Beauty brands like Laneige, Innisfree, and Dr. Jart+ have made significant inroads internationally. Laneige’s Water Sleeping Mask, for instance, is a staple in Sephora stores across the US, while Innisfree’s Green Tea Seed Serum has garnered a dedicated following. Global celebrities, including Emma Stone and Drew Barrymore, are known to swear by K-Beauty products, further cementing their popularity. Amidst this surge in popularity, a new trend has emerged from South Korea, capturing the interest…
Korean fashion brands, including thisisneverthat, Andersson Bell, WOOYOUNGMI, and Mardi Mercredi, have been making waves on the global scene, capturing the hearts of fashion enthusiasts worldwide. With their unique blend of traditional Korean aesthetics and contemporary styles, these brands have gained a loyal following. Celebrities and influencers like Blackpink’s Jennie, BTS’s V, and Hollywood stars such as Emma Stone have been spotted donning Korean fashion items. For instance, Jennie from Blackpink has frequently showcased pieces from Korean fashion brands like Gentle Monster, further cementing the global appeal of K-Fashion. Mardi Mercredi, which translates to Tuesday Wednesday in French, is a…
In the world of fitness, the right activewear can make all the difference. Not only does it set the tone for your workout, but it also enhances performance, improves mood, and boosts confidence. Globally popular activewear brands like Nike, Adidas, and Lululemon have set high standards, but Korean activewear brands are quickly catching up with their unique styles, vibrant colors, affordability, and excellent performance. Let’s explore the best Korean activewear brands that are making waves in 2024. 1. Xexymix (젝시믹스) Xexymix is a leading name in Korean activewear, renowned for its blend of fashion-forward designs and high functionality. Known for…
Lovely Runner, released in 2024, has quickly captivated K-drama fans worldwide. Starring Byeon Woo Seok as Ryu Sun Jae and Kim Hye Yoon as Im Sol, this engaging series adapts Kim Bbang’s popular web novel. The plot follows Im Sol’s thrilling journey through time, living as both a high school student and a young adult, exploring themes of love and self-discovery. Directed by Yoon Jong Ho and written by Lee Shi Eun, the show has become a significant entry in modern Korean television, known for its gripping storyline and emotional depth. Kim Hye Yoon’s fashion is a visual treat and…
Are you a Barbie fan? If so, you’re in for a treat! Barbie has been an iconic figure in the world of fashion and entertainment since her debut in the late 1950s. With her timeless charm and impeccable style, Barbie has inspired millions of fans worldwide, transcending generations with her aspirational lifestyle and glamorous wardrobe. From elegant evening gowns to trendy activewear, Barbie has always been ahead of the curve, setting trends and pushing boundaries in the fashion industry. Now, the character’s enthusiasts have something new to be excited about as HDEX, a renowned Korean activewear brand, announces its collaboration…
About Kith Kith, an American streetwear brand founded by Ronnie Fieg, has become a powerhouse in the fashion industry, renowned for its innovative designs and high-profile collaborations. Established in the heart of New York City, the brand has swiftly risen to global prominence, captivating the hearts of fashion enthusiasts worldwide with its unique blend of contemporary aesthetics and classic styles. The brand’s success can be attributed to its unwavering commitment to quality craftsmanship and its ability to stay ahead of evolving trends. Kith’s New Flagship Store in Seoul, Korea Located in Seongsu, one of the hottest districts in Korea filled…
Sustainable tote bags, also known as eco bags, have been gaining immense popularity for their versatility, environmental friendliness, and chic simplicity. These bags have become a favorite among fashion-conscious individuals, including Korean celebrities, who appreciate their eco-friendly nature and stylish appeal. Whether for a casual day out or as a practical accessory for daily errands, sustainable tote bags effortlessly blend functionality with fashion. In this article, we highlight the top 5 budget-friendly sustainable tote bags favored by Korean celebrities, showcasing how these trendy eco bags can enhance your everyday look without breaking the bank. 1. Actress Lee Se Yong’s HAWAII…
Kim Ji Won, a Korean actress who has risen to fame through the Netflix hit Queen of Tears, recently garnered significant attention for her outfit at Incheon International Airport. She departed for Singapore to attend an overseas event. Known for her role as Hong Hae In, the president of Queen’s Department Store in Queen of Tears, which quickly made to the most watched list on Netflix in many countries, Kim Ji Won showed up in a polished and stylish outfit at the airport, excluding queenly elegance. Kim Ji Won’s airport fashion was perfected with comfortable yet sophisticated items from Celine,…
